Robert Key

  • Branch Manager
  • NMLS: 190249
  • (505) 212-8888
  • (505) 269-4605
  • (832) 384-8736
  • 8421 Osuna Rd. NE
  • Albuquerque, NM 87111
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Welcome to my website

Hello!  I am Robert Key, Branch Manager at the Albuquerque location.  When purchasing or refinancing a home, I will fully educate you on the process and communicate effectively with you to take the “mystery” out of the mortgage process.  My business is 99% referral based from past clients, realtors and builders in New Mexico.

I started my career in commercial banking in Dallas in 1987 and moved to Albuquerque in 1993 with a career change into mortgage lending.  I operated Ameriplex Mortgage in Albuquerque that sold to a local bank in 2010.  In 2015, HomeTrust Mortgage purchased Ameriplex and combined their existing office, where I became the Albuquerque Branch Manager.

I graduated from Baylor University in 1985 with a Bachelor’s degree in finance and real estate and received an MBA in finance from Rutgers University in 1987.  I was a Director and Past President of the New Mexico Mortgage Lenders Association.  My wife, Nancy, and I have two adult children and in our spare time we enjoy traveling and skiing and hiking in New Mexico and internationally.

Demystifying Home Loans: The Scoop on Conventional and Non-Conforming Loans
Demystifying Home Loans: The Scoop on Conventional and Non-Conforming Loans
Apr 24 2024   first time buyer first home first mortgage home loan apply for a first home loan
When it comes to buying a home, understanding your mortgage options can feel like learning a new language. Let's break down the essentials of "conventional" and "non-conforming" loans and see how they fit into your home-buying plan. What's a... Read More
Navigating the Mortgage Rate Dilemma: Should You Wait or Buy Now?
Navigating the Mortgage Rate Dilemma: Should You Wait or Buy Now?
Apr 17 2024   first time buyer first home first mortgage home loan apply for a first home loan
Many potential homebuyers find themselves facing a common conundrum: should they wait for mortgage rates to drop, or take the plunge and buy now? While it may seem prudent to hold off on a purchase in hopes of securing a lower rate, there are several... Read More
Balancing Act: The Art of Compromise in Home Buying
Balancing Act: The Art of Compromise in Home Buying
Apr 10 2024   first time buyer first home first mortgage home loan apply for a first home loan
When it comes to buying a home, it's often said that it's all about location, location, location. However, compromises are sometimes necessary in the quest for the perfect home. While it's natural to want everything on your wish list, being flexible... Read More
Navigating Home Buying with Elevated Mortgage Rates: 10 Mistakes to Avoid
Navigating Home Buying with Elevated Mortgage Rates: 10 Mistakes to Avoid
Apr 3 2024   first time buyer first home first mortgage home loan apply for a first home loan
Homebuyers face a unique set of challenges in today’s real estate market, characterized by elevated mortgage rates and fluctuating conditions. While the temptation to time the market or solely focus on mortgage payments looms, falling into... Read More